New: Ad budget plan and simulation: set your monthly cap and see the outcome before spending real money. Learn more

Poki
Ad management

Your budget,
protected by rules.

Your Meta and Google Ads campaigns are monitored every hour. Weak ones are paused, winners are scaled step by step. Budget increases always need your approval.

0%
Maximum budget change at a time
0 h
Wait between two changes
0
Conversions needed for a creative decision
0 h
Window to undo any change
Ad budget simulation: period summary, suggestion mode and per-product results
What Autopilot does

An ad specialist's daily work.

The rules an experienced specialist follows are applied every day, every hour, without ever getting tired.

Monitors every hour

Spend, clicks and cost per conversion are tracked continuously; problems are spotted before they grow.

Pauses weak creatives

Once there is enough data to decide, the ad that eats budget but doesn't sell is paused.

Scales the winner step by step

A well-performing ad's budget grows in 20% steps, so the algorithm's learning isn't disrupted.

Spots fatigue

When an ad shown too often to the same people wears out, only the opening hook is refreshed; the rest is kept.

Reads tests correctly

Which of two creatives won is decided by statistics, not by chance.

Nothing goes live unapproved

New campaigns are prepared in a paused state; they go live with your approval.

Result

Cost goes down, budget grows.

A sample month: the weak creative is paused early, and the budget is raised gradually as cost per conversion falls.

Cost per conversionLast 30 days
Weak creative pausedBudget +20%Budget +20%
  • Every change is logged with its reason and can be undone in one tap within 24 hours.
  • To tie sales to ads, conversion signals are also sent from the server, so browser blockers don't distort measurement.
  • Shared links carry tracking tags, so you can see which content brings sales.
  • A rule set for your industry: risks like claims in health or promises in finance are caught before they reach an ad.
Budget plan and simulation

See it before you spend.

Set your monthly cap and prioritize your products. Poki spreads the budget across the days of the month and your products; in simulation you watch the outcome without spending real money.

Sample plan · Spent this month$9,300
Monthly cap $15,00062%
  • Linen shirt · High priority$4,185
  • Straw bag · Normal$2,976
  • Sunglasses · Normal$2,139
Month-end forecast is under the cap
  • The monthly cap is never exceeded; spend is spread evenly across the days of the month.
  • A high-priority product gets a bigger share of the budget.
  • A product that is out of stock isn't advertised.
  • In simulation mode, try everything without touching the real account.
How to get started

Ad autopilot in four steps.

Ad analysis and budget management are available on the Pro and Enterprise plans.

  1. 01

    Choose your business model

    Online store, appointment-based service or local business; the ad strategy is built around it.

  2. 02

    Mark your products

    Products you mark "Sell in ads" get a share of the budget by the priority you set.

  3. 03

    Set up your budget plan

    Set the monthly cap; use simulation to see in advance how the month will be distributed.

  4. 04

    Connect your account

    Connect your Meta or Google Ads account and turn on autopilot. The emergency stop is always at hand.

Start growing
your brand today.